Monday, 11 April 2011

Research and Planning

I decided to analyse Vibe magazine for ideas for my own. This front cover consists of many forms and conventions such as the title which as creatively been Incorporated with the main image of Beyonce (an RnB artist) in other words the anchorage of this magazine meaning the front page teaser. The letter covered is a B however the position that they have chosen to put Beyonce in allows the viewer to see enough of the letter to recognise what the title should be. In this instance the title also stands in place for the logo, being such consistent and recognised title people automatically link it to the organisation- Vibe.
The masthead itself consists of the title and a line of artists which i believe represents the artists in which the magazine will be featuring. The advantage of this is that its the first thing the viewer or subscriber will look at, once they see the artists names as the target audience this will appeal to them and in turn persuade them to buy the magazine.

The designers of this magazine as used image bleed for the background of the front cover, meaning they have stretched the image of Beyonce to stretch along the whole front cover making the front cover look more professional and eye catching.

The cover-lines ( all other text on front page) work around Beyonce's body structure making her the main focus of the page. This makes everything work better on the page as they all sync together. The fact that the text isn't too far away from the image makes it harder for the information to be missed because the reader doesn't have to look to far away from the image which is the main persuasive technique used on this front page.

Another effect that works well on this page is the colour theme which is red black and white. They are all bold colours which complement one another. The text is large and the font used is bold and clear, which immediately grabs the readers attention. On the right of the page there is a cover line which is in a baige colour, although this doesn't fit into the visible colour theme it still works because it is a neutral colour. Being a neutral colour it is not distractive but is yet visible. The text also matches Beyonce's complexion. Which allows the cover-line to blend in with the others. A thin black frame has also been placed around that text so that it stand out a bit more it also implies that, that specific text is significant for one reason or the other. The text reads ' Download this: RAP BEEF 2.0'. being a download it makes the magazine more interactive and could be labled as this magazines 'Freebee' which is something the customer gets for free with the magazine.



CONTENTS PAGE
 
Vibe's contents page has the title contents in large font the word 'contents' has been broken into three sectors and layered in a staggered way this makes the page more dynamic and interesting.

 Again the background image has been stretched over the page and we are introduced to vibes logo. Which is the outline of a V which has been incorporated in witht he background picture.

Vibe magazine doesn't only cater to music but a variety of things. The contents is split into those categories which is fashion, and the features which includes celebrity news as well as music news.

At the bottom of the page in small prints there is a caption for the background image labelling who is in the image and who took it.

The issue number is placed adjacent to the contents title in small prints. I believe this was done in order to keep the title the main focus as suppose to making both elements the same size. I believe size has categorised the level of importance in this magazine. Elements of the magazine which the publisher believes would increase sales of pubvlication are in bigger text where as smaller detail is in smaller print.

Looking at the three contents pages from this magazine I have oticed that the size of 'Contents' varies depending on the size of the ackgrond page so does the location of the title. From the left the first two have contents located on the left whereas on our right the title is placed on the right due to the nature of the product. However the font style and style of the page remains the same which keeps it in uniform and easy to identify as one comapanies media product

FEATURE PAGE




This feature page is of a new artist on the scene Vibe have created an exclusive profile for him for their viewers,this keeps them  updated whcich automatically creates trust between the two consumer and the media product. From this page Vibe's target audience will rely on them to continue in the future.

The colour scheme for this page revolves around the model who is wearing black. The colour is introduced by the sprinkles on the cake. They have selcted two of these colours which then makes the colours on the cake stand out. as simplistci as this is it works. which proves that one doesn't have to have feauture page full of colours. like the fornt cover they have decided to stick with three main colours. Which shows that they are consistent.
The text has also been placed aroung the model in a way that compliments his body structure which makes the image and page combine smoothly.


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