My target audience are going to be young individuals from the age of 15-20. I decided to make my magazine unisex ( suitable for all genders) because I believe to music has no gender. I named my magazine 'Yuneek', having my magazine aimed at explorers- adventurous and creative individuals I believe that their main focus will be to stand out rather than striving to belong. My title has derived from the word 'unique', but i chose to spell i chose to spell it differently to express the definition of unique- being the only one of its kind; unequaled, unparalleled or unmatched.Different.
The genre of music my magazine will be catering to is ethnic raw music, raw meaning natural instead of technical (eg. studio produced). An example of this genre of music is 'street drumming' which is the act of drumming using everyday objects such as buckets and pots to emulate the familiar sounds we would connotate to a drum set. I decided on this specific genre of music because it is not popular and i believe people need to be educated on it. I also think it is different, which is what i want my magazine to promote, music out of the norm.
I'm hoping that the choice of spelling of unique will appeal to my target audience and grab their attention to do this I will have to ensure that the font i use is diverse such as Bauhaus which has an ethnic quality, using such fonts will make my magazine stand out from the majority which use uniform font such as Ariel.
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